WhatsApp Business API pricing
Simple platform fee — $39 per channel per month. Choose a WABA from 1MSG or bring your own number. Meta message fees are separate.
$39 + USAGE
Per channel per month
Message fees are charged separately
according to WhatsApp rates +5%
- Free test number
- WhatsApp Business API
- Message history
- Media storage
- Delivery log
- Dev tools & SDK
- Support
$39
Per channel per month
We do not charge your messages,
you pay fees directly to Meta
- 30-day free trial
- Message history
- Media storage
- Delivery log
- Dev tools & SDK
- Support
What's not included
Meta charges for WhatsApp messages on its own rate card +5%. Those charges sit outside the $39 platform fee. They are not folded into a “from $0” price.
On Buy WABA, message fees are billed separately according to WhatsApp rates +5%. On Bring your own WABA, 1MSG does not charge your messages — you pay those fees directly to Meta.
How billing works
Platform fee vs Meta fees. $39 is the 1MSG platform fee. WhatsApp message charges are separate and follow Meta’s rates +5%.
Per channel. A channel is one phone number connected to the WhatsApp Business API. The fee is $39 per channel per month.
When usage applies. Buy WABA is $39 plus message usage, billed according to WhatsApp rates +5%. On Bring your own WABA, usage is paid to Meta, not to 1MSG.